jump to navigation

SEARCH ENGINE NEWS FEED


SEARCH ENGINE ARTICLES

Link Popularity for the Unpopular, a Quick Primer for Today’s Search Engine Landscape November 20, 2006

Posted by HART (1-800-HART) in : Articles, Link Popularity , 1 comment so far

By Casey Markee

So tell the truth, were you popular in high school? Did you have a lot of friends, and a wide social circle? Were you an athlete? Did your accomplishments extend far outside the halls of your alma mater to neighboring schools and counties? If so, then congratulations; you’re probably in the minority of those reading this article. What does this example have to do with link popularity you ask; more than you think.

Just as in high school, on the World Wide Web, your website is known by the company it keeps. Link to the wrong site or “hang with the wrong crowd” and you could be ostracized by the search engine community before you even begin. Achieve quality inbound links from a wide range of popular kids on the internet, however, and watch your site’s online profile soar. Sounds simple, and it is, if you know what to do to climb the online social ladder that is Link Popularity.

(more…)

How To Find The Right Keywords For You

Posted by HART (1-800-HART) in : Articles, Search Engine Marketing , 2 comments

By Luella May

Finding the right keywords for your own website or articles is not easy. In fact it can be quite daunting a task, especially if the keywords or keyword phrases you do choose never get searched for by anyone using the popular search engines through Google or Yahoo searches for example.

So how do you know if the keywords you’ve chosen or are considering for your site or article is actually searched for by anyone? Do I simply guess? You ask, or is there some magical way of getting a free helping hand from somewhere, that could help you to determine what keywords or phrases to actually use, ones that are at least being searched for by real people.

(more…)