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How To Find The Right Keywords For You November 20, 2006

Posted by HART (1-800-HART) in : Articles, Search Engine Marketing , 2 comments

By Luella May

Finding the right keywords for your own website or articles is not easy. In fact it can be quite daunting a task, especially if the keywords or keyword phrases you do choose never get searched for by anyone using the popular search engines through Google or Yahoo searches for example.

So how do you know if the keywords you’ve chosen or are considering for your site or article is actually searched for by anyone? Do I simply guess? You ask, or is there some magical way of getting a free helping hand from somewhere, that could help you to determine what keywords or phrases to actually use, ones that are at least being searched for by real people.

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How to Strategize Your Link Popularity Campaign November 19, 2006

Posted by HART (1-800-HART) in : Articles, Link Popularity , add a comment

By Gerrick W

Link popularity is the number of links pointing to a website. It is an important factor that major search engines like Google, Yahoo and MSN use to rank web pages.

Webmasters figure out that in order for their web pages to rank well at the search engines for certain keywords, they need a lot of incoming links with these targeted key words. Linking schemes of all kinds were hatched…mini-sites, site networks, link farms and reciprocal linking, just to mention a few. Some schemes like link farms were clear indication of manipulating the search engines.

Google has clamped down on such practices and further fine-tuned its SERP algorithm to stop manipulation by anyone as evidenced by ‘Jagger’.

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Manipulate Web Content And Get Higher Search Engine Ranking November 18, 2006

Posted by HART (1-800-HART) in : Articles, Search Engine Marketing , 1 comment so far

By Monica Corral-lorica

Web content is one of the most important factors that search engines look for in a website. The search engines are in constant search for fresh quality web content. Because of this, webmasters and website owners must equip their websites with updated and fresh content regularly. Web marketing experts advise webmasters and website owners to add new content on their website whenever they can. Web content is beneficial to webmasters and website owners because it helps them get higher search engine ranking. Other than that, new content is also beneficial to online users because they provide new source of information.

Aside from updating your website’s content, do you know that you can actually manipulate your website’s content? In doing so you will finally get the high search engine ranking you are aiming for. Different search engines have different algorithms in deciding what rank your website deserves. However, one thing that all the search engines are looking for is fresh web content. And these web marketing techniques presented here applies to the major search engines.

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How to Increase Your Web Site Link Popularity

Posted by HART (1-800-HART) in : Articles, Link Popularity , add a comment

By Charles Ryder

Link popularity is without doubt one of the most important aspects of a search engine ranking algorithm - this variable tells the search engine how many web sites out there are linking to your web site, which gives a really good indication of how popular or important your site is.

Your web site NEEDS links, it can’t survive at the top of the search engine rankings without them. In this article I am going to explain how anyone can get good quality links for their web site, without paying for them…

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Role of Link Popularity in getting Top Google Rankings November 17, 2006

Posted by HART (1-800-HART) in : Articles, Link Popularity , 1 comment so far

By Prabuddha S Raychaudhuri

How many sites link to your site? In other words, state the link popularity health of your site. Have you ever been asked this question? And, did not know what to say?

Go to Google. Type in link:www.cnn.com in the search box. The number that Google throws up, namely, 115,000 (on the blue-colored bar present on top of the page) at the time of writing this article, is the total number of sites that are currently linking to www.cnn.com, and which have been indexed by Google. In other words, this number can be greater than 115,000, or more than 115,000 sites may have currently linked to www.cnn.com, but it won’t show up with the (link: www.cnn.com), because those sites are not in the Google’s Database.

Methodology for building link popularity through Reciprocal Link Exchange Programs

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Do This And You Will Lose A Lot Of Traffic

Posted by HART (1-800-HART) in : Traffic Building , add a comment

By Izrul Fizal

To make money online and earn financial freedom from your online business, all you need is lots of traffic to your website. No traffic simply means no business. It is just as simple as that - but it is not so simple to get that traffic.

Most business owner fail miserably to make money online just because they could not get enough traffic to their website. And some do stupid mistakes by not taking good care of their incoming traffic.

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5 Ways To Reduce The Chances Your Pages Won’t Get The Duplicate Content Penalty

Posted by HART (1-800-HART) in : Articles, Search Engine Marketing , add a comment

By Marty Fiegl

If you’ve done any marketing in the last 6-12 months you’ve no doubt heard about the duplicate content penalty.

Web search engines (mainly google) have been slowing improving the technology they use to determine which pages get the penalty (if there really is a penatly).

So for starters let’s remember that search engines index PAGES not websites. So when we are talking duplicate content penalty we are referring to pages that are getting penalized not sites.

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Building Targeted Traffic for Your Website

Posted by HART (1-800-HART) in : Articles, Traffic Building , add a comment

By Miles Galliford

You could spend a lifetime reading about tips, tricks and tools that ‘guarantee’ visitors will come to your website.

Unfortunately a lot of what is written and discussed is rubbish. For new siteowners the challenge is learning and putting to practise what works and leaving the rest to the geeks and fraudsters.

This article provides an overview of what techniques have stood the test of time. This is where your attention and effort should be focused.
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Improving Your Site’s Link Popularity, And Search Engine Ranking November 16, 2006

Posted by HART (1-800-HART) in : Articles, Link Popularity , add a comment

By Donald Nelson

Have you ever wondered why one web site (maybe yours) is buried deep in the search rankings for a particular keyword, while another site (your competitor’s) is at the top? Both sites may have similar content and even similar metatags, but one is number one and the other is number 131.

The answer to this disparity may lie in a factor known as link popularity. When search engines determine rankings, many things are taken into consideration and one of them is how many sites are linked to your site. Search engines such as Google give much importance to both the quantity and the quality of these incoming links. If many sites are linked to yours, your site is considered to be an important resource in that particular field and that is why the search engines would like to give such a site a high ranking. Also if the links to your site are coming from “important” or high ranked sites, then your web site is considered still more important.

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Social Networking: Marketing Businesses Online

Posted by HART (1-800-HART) in : Articles, Search Engine Marketing , 2 comments

by Earl Juanico

Several complaints from marketers have been cropping up recently out of attempting to use popular and prevailing social networking sites to market their respective businesses. These marketers primarily complained about not getting any real traffic in order to make sales by advertising through these sites. Essentially, the social networking sites that they are referring to were a waste of time to market on because these did not produce any immediate marketing results. Nevertheless, these marketers are really missing the whole point of the social networking process. This article somehow makes a bit of clarification regarding this issue.

Barefaced marketing on social networking sites just would not work. The marketing approach has to be far more subtle. Marketers who wish to use social networking to their advantage must somehow aim their target quite differently. The goal is increase your presence on the Internet by building back-links from a major traffic site, and building your brand so that potential customers can indeed find you on the Web.

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