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How To Write Many SEO Articles on The Same Subject and Keywords March 18, 2008

Posted by HART (1-800-HART) in : Articles, Search Engine Marketing , 3 comments

By Dana Prince

Do you need to hire a professional article writer or should you write your own SEO articles? You can attempt either but it is important, even if you are hiring someone else, to know a little about what’s needed for effective SEO writing. This will help you spot a great article writer.

If you want to do this yourself and have a knack for writing and are good at research, you can effectively write many articles on the same subject and get good results if you follow some solid advice.

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How to Get Listed on Search Engines Part I May 26, 2007

Posted by HART (1-800-HART) in : Articles, Search Engine Marketing , add a comment

By Mark Fortimer

If you want to be successful in internet marketing, you have to know how to get listed on search engines. There are certain steps you can take to facilitate this, and also certain things you must not do, or you will fail.

The secret to success is to make your website as relevant to the keyword it is targeting as possible, and to make the site easy for the search engine spiders to follow. It does not matter how many pages your website has: each page that is important must be able to be easily crawled by the search engines, and each page that has less relevance, or is less important, should be hidden. You should have a good long look at every page in your site and decide whether or not it is providing good information on the topic to a visitor.

If you decide that it is not, you should then decide whether or not the page is necessary, and whether it should stay on the site. If not, then remove it. If so then keep it on, but hide it from the spiders using ‘rel=nofollow’ in your html. You must not overuse this but neither should you expose pages to the search engines that do not offer good and relevant content to visitors as spiders perceive it. Examples of pages that might not do so, but that are necessary on your website, are affiliate sales pages that you want visitors to look at, but will not add to the perceived value of your site in the eyes of search engine spiders, or squeeze pages designed to collect email addresses, but that do not provide good content related to the subject of your website as a whole.

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Make The Most of Your Search Part 3 - Media Search Secrets April 3, 2007

Posted by HART (1-800-HART) in : Articles, Search Engine Marketing , add a comment

By Steve Bis

The search tricks that I am going to show you in this article are a combination of different media searches that search engines have and some search strings. Utilizing these methods that I am going to show you will bring back results of the media files you want to find on a particular webpage that you are reading. Such as audios, videos, PDF’s, images, and flash presentations. For the purpose of this article I am going to use one site and show you how to find all of the different media files within. The site I am going to use is www.incredible-adventures.com, this is a extreme vacation/adventure website, other than it being a cool site the reason I am using it is because this website contains all of the media files above.

Images

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Make The Most of Your Search Part 2 - More Search Secrets April 2, 2007

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By Steve Bis

The next article in this series is going to be a brief article on how you can use different strings to get back results containing different file formats. Certain file formats can be useful for a variety of things Excell spreadsheets can come in handy for people running a business. People who like to read documents that can be printed out instead of from their computers might prefer to search for information in PDF format. Powerpoint documents are another great way to learn, these slide shows can be extremely powerful.

These strings are a little bit different than the ones in the previous article. Instead of typing the string before your search term you must type it afterwards. For example if I wanted to search for a document in PDF format I would type in internet marketing filetype:pdf you must remember though always type the search term followed by a space then filetype:(whatever document you want to search for and there is no space in between the colon and the filetype you want to search for. So just to show you one more time, “internet marketing” that is going to be my search term, then you type the filetype. It would look like this, internet marketing filetype:pdf.

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Make The Most of Your Search Part 1 - Search Secrets April 1, 2007

Posted by HART (1-800-HART) in : Articles, Search Engine Marketing , add a comment

By Steve Bis

This is going to be a series of articles that is going to help you do exactly what the title suggests “Make the most of your search”. In this series I hope to help my readers get a better understanding of how not only to enhance the way they search the internet, but open them up to new sources to find all sorts of good relevant information.

The first part of this series is going to be a few simple search tricks. There are things you can put into the search box of just about any search engine, especially Google that can help you find what your looking for a lot quicker. Some of these tricks will bring down the number of results you get from millions to thousands possibly hundreds, bringing you more relevant/quality information.

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SEO and 4 Others - The Foundations of Increased Web Site Traffic March 28, 2007

Posted by HART (1-800-HART) in : Articles, Search Engine Marketing , add a comment

By Eli Pedelty

There’s a simple idea in the world of online business that everyone agrees with: more people see your web site = more potential customers = more business.

But beyond this simple point, agreement among internet know-hows tends to go out the window. Almost every webmaster has an opinion on the best way to increase web site traffic – and surprisingly, not many of them agree.

There are probably many reasons for this lack of agreement. But of the many, there are two unquestionable big ones. The first reason most online advice-givers don’t agree on how to increase web site traffic is that there’s not one perfect way to go about it. Web site traffic can be successfully improved in a handful of different ways.

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How To Find The Right Keywords For You November 20, 2006

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By Luella May

Finding the right keywords for your own website or articles is not easy. In fact it can be quite daunting a task, especially if the keywords or keyword phrases you do choose never get searched for by anyone using the popular search engines through Google or Yahoo searches for example.

So how do you know if the keywords you’ve chosen or are considering for your site or article is actually searched for by anyone? Do I simply guess? You ask, or is there some magical way of getting a free helping hand from somewhere, that could help you to determine what keywords or phrases to actually use, ones that are at least being searched for by real people.

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Manipulate Web Content And Get Higher Search Engine Ranking November 18, 2006

Posted by HART (1-800-HART) in : Articles, Search Engine Marketing , 1 comment so far

By Monica Corral-lorica

Web content is one of the most important factors that search engines look for in a website. The search engines are in constant search for fresh quality web content. Because of this, webmasters and website owners must equip their websites with updated and fresh content regularly. Web marketing experts advise webmasters and website owners to add new content on their website whenever they can. Web content is beneficial to webmasters and website owners because it helps them get higher search engine ranking. Other than that, new content is also beneficial to online users because they provide new source of information.

Aside from updating your website’s content, do you know that you can actually manipulate your website’s content? In doing so you will finally get the high search engine ranking you are aiming for. Different search engines have different algorithms in deciding what rank your website deserves. However, one thing that all the search engines are looking for is fresh web content. And these web marketing techniques presented here applies to the major search engines.

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5 Ways To Reduce The Chances Your Pages Won’t Get The Duplicate Content Penalty November 17, 2006

Posted by HART (1-800-HART) in : Articles, Search Engine Marketing , add a comment

By Marty Fiegl

If you’ve done any marketing in the last 6-12 months you’ve no doubt heard about the duplicate content penalty.

Web search engines (mainly google) have been slowing improving the technology they use to determine which pages get the penalty (if there really is a penatly).

So for starters let’s remember that search engines index PAGES not websites. So when we are talking duplicate content penalty we are referring to pages that are getting penalized not sites.

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Social Networking: Marketing Businesses Online November 16, 2006

Posted by HART (1-800-HART) in : Articles, Search Engine Marketing , 1 comment so far

by Earl Juanico

Several complaints from marketers have been cropping up recently out of attempting to use popular and prevailing social networking sites to market their respective businesses. These marketers primarily complained about not getting any real traffic in order to make sales by advertising through these sites. Essentially, the social networking sites that they are referring to were a waste of time to market on because these did not produce any immediate marketing results. Nevertheless, these marketers are really missing the whole point of the social networking process. This article somehow makes a bit of clarification regarding this issue.

Barefaced marketing on social networking sites just would not work. The marketing approach has to be far more subtle. Marketers who wish to use social networking to their advantage must somehow aim their target quite differently. The goal is increase your presence on the Internet by building back-links from a major traffic site, and building your brand so that potential customers can indeed find you on the Web.

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